Business strategy simulator

EMPIRE

Four different businesses, four different sets of economics, one goal: turn $10,000 into a $100,000,000 company. Choose the game you want to play.

Every category has a free scenario to play in full, plus premium scenarios that drop you into a company already in trouble: $29/month for all of them.

New here?

Start with the Business Challenge

Run a small service business from your first client. Your first decision is one tap away.

Play Service free →

Or choose another challenge

Daily habit

Play one month a day

One reminder a day at 9am your time. No spam, and you can turn it off any time.

0 day streak

Best 0

Game mode 1

SaaS Business

Subscription software for small teams

Build a software company. Find customers, set prices and grow recurring revenue without running out of money.

Personal best
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Game mode 2

Service Business

Owner-operator to multi-location firm

Start with your first client. Set prices, attract customers, hire staff and grow your business.

Personal best
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0 mo
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Game mode 3 · new

E-commerce Brand

Direct-to-consumer physical products

Launch a product brand. Manage stock, advertising, customer orders and profits.

Personal best
$0
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0 mo
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Game mode 4 · new

Marketplace Platform

A two-sided market connecting buyers and sellers

Build a platform connecting buyers and sellers. Attract users, manage transactions and grow your marketplace.

Personal best
$0
Runs
0
Longest run
0 mo
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Each mode keeps its own saved run, achievements and personal best. My Business mode is available on the US$59/month plan: see plans.